CFS websites include integrated flower ordering. Unlike other website providers, we don’t use wire services. Instead, we work directly with the local florists that you hand-pick and handle the transactions ourselves.
Each of the florists that you nominate will operate a self-managed store in the CFS system. With this, they can:
- Set their own prices, receiving 100% of the amount they define.
- Add, remove and edit their own product offerings.
- Set their own store hours and vacation.
- Set the time they need to make flower arrangements.
Your website marks up the florist’s wholesale prices and we split the proceeds with you 50/50. Our margin is significantly less than typical wire services. You may also forgo any or all of your commission, at your discretion, further reducing the retail markup.
Over 3,500 florists already in the CFS system
Nominate any or all of your local florists
Florists receive 100% of the price they set
Retail margins significantly less than wire services
Customers pay less and florists receive more
Orders are only taken if your florist(s) are open and have time to deliver the order
Switching to CFS is easy. The process involves the following steps:
Decide upon your design and color preferences
We build your new website and transfer your custom content from your current website (if you have one)
We provide a private link to your new website for your review
We continue to revise the site until you are happy
Tell us which florists you’d like to work with – we work with them directly to set up their self-managed store in our system
When you are ready to go live, we transfer all obituaries, condolences, gallery images, candles, videos etc. from your current website